Brow Drama was a cheaper drugstore option, and you could tell it was cheaper in quality. It did help fill in my brows, but not nearly as well as Gimme Brow did. I also had little to no control over where the product went thanks to the oddly huge wand, so it ended up making my brows look bigger than I would have liked. If you like the look of bolder brows though, this could be a product worth trying out. I will say that the gel itself felt a little like acrylic paint once it had dried on my brows – if I’d wiggle them around a bit, it felt like they were pasted to my skin. It was a little annoying. Also, I got the Deep Brown color (the darkest that they offer), and it still seemed a tad light from my brows. Not a huge deal, but it would be nice if they offered one shade darker (they do, however, offer a wider shade range than Gimme Brow, as well as a clear option for those that just need to tame their brows without coloring them in).
In my opinion, Benefit’s Gimme Brow is the better of the two. That’s not exactly great news for my wallet, but I’m going to keep looking for a drugstore dupe and hopefully I’ll find one in the future. I’ve noticed that brow gels and “mascaras” are becoming more popular, so I’m sure it’s just a matter of time before a really good dupe hits the market.